Although communication is considered an important tool to promote coexistence, often the resources or staff available for the development of these actions are not adequate and communication fails its objectives.

‘Turning Conflict into Coexistence’ aims to share PAMS Foundation’s experience and bring together a knowledge base and examples of communication actions developed in different geographical and social contexts to provide human wildlife experts and stakeholders with a good basis of examples and experiences to help develop effective communication actions and strategies. At the same time, it promotes an exchange of cultural knowledge that can be useful, beyond local borders, to create effective messages in promoting human wildlife coexistence.​

Our Approach


How many times have you wanted to develop a communication action for your project but did not know where to start? How many times have you tried to look for examples without finding the right one and wasting a lot of time – which means a lot of resources – in doing so?

Solution aims to collect different communication techniques used in conflicts and classify them according to the mode of intervention, the species, and the geographical, demographic, social and cultural context to share experiences that help make communication an effective tool for coexistence.


The project aims to build a space for gathering examples and experiences and sharing your successes or failures, and offering your communication advice or asking for it. Here we can tell our stories of human‒wildlife interaction that can serve as examples, as education or to create awareness.

Why We Do It

To create reference

The project provides an archive of experiences. Here you can find examples of communication actions to develop a tool useful to all those working in the field of human‒wildlife interaction. Different communication materials, scientific papers and grey literature are collected and organized in an open access archive aimed to facilitate the development of new, more efficient actions to facilitate coexistence.

To Share Knowledge

The outputs of the project are designed to provide a basis for sharing knowledge, but also a platform to promote interaction and discussion between citizens and experts.

To Create Awareness

This project develops its own communication strategies aimed at sensitizing local communities, NGOs and governmental institutions on the issue of human‒wildlife coexistence in order to raise awareness and promote more conscious choices both by local communities and governments.

Human Wildlife Interaction

Interaction between humans and wildlife is an emerging issue at a global level. It is a consequence of human population growth, and the expansion of urban centres that results from the incorporation of areas of high naturalness and, locally, of the success of conservation projects. Coexistence will increasingly become a key word, with a strong impact on human societies, natural environments and wildlife in the periphery of urbanized areas, in rural areas, and in and around protected and connectivity areas.

Coexistence will soon become a necessary condition for wildlife conservation, so it is necessary to identify the best practices that make it possible. There are different conflict mitigation techniques that vary according to geographical, social and species contexts. Communication is certainly one of the most important techniques for understanding the conflict, feeling involved, managing it, making it part of everyday life and changing behavior to promote coexistence, and to ensure safety and social well-being.

PAMS Foundation work for mitigating human wildlife bad interactions, using communication as a fundamental tool to help avoiding direct conflict and to involve communities in the process of constructing a long term coexistence. The accumulated experience and the need for successful and shared actions between NGOs and authorities working in the field of conflict mitigation, now deserve to be organized and shared as effectively as possible and provide a basis for ongoing discussion.